Why You Should Grow Your YouTube Channel

By Liz Denning | October 6, 2022 |

Many, many organizations created a YouTube channel that’s now evolved into a library, or on a bad day, a dumping ground for video content. If that sounds like your brand, you may want to consider the untapped potential of your brand’s YouTube. Why? Here are four reasons why now is the time to grow your…

Machine Learning to Develop Video Content

By Liz Denning | October 6, 2022

Data insights graphic on severe depression conversation

To market a new health care service line, marketers need to understand how the treatment would fit into the patient’s world. Here, we look at an example of using machine learning data to develop video content as a first step. Gamma Blast Studios researched insights to market Transcranial Magnetic Stimulation (TMS) and Electroconvulsive Therapy (ECT)…

Growing Our YouTube Channel with TikTok

By Liz Denning | September 1, 2022 |

What We're Learning from YouTube aned Tiktok

A Viral TikTok Helps Us Grow our YouTube Channel Recently, we created a YouTube channel, DiamondHand Racing Series, to stay ahead of the curve for YouTube and TikTok. It’s been a blast! On our channel, we run Matchbox-style car races on a tricked-out track and chronicle the response. To share what we learn, we’re going…