Posts by Liz Denning
Remember to give your brand some sizzle reel
“In a world …” The voice of God from those trailers is burned into my mind. So for me and many of us, there’s nothing like a good sizzle reel for building buzz and excitement. It works for movies and it can definitely work for your brand. A sizzle reel (also sometimes called a…
Read More6 Tips for Influencer Marketing Video that’s On Brand
It’s the perfect storm. People can sniff out if marketing feels authentic or not. Consumers are demanding more video. Influencers are pulling more weight as conduits to consumers. So, knowing all of this about video + marketing + influencers, how does a brand create influencer marketing that feels authentic, stays on brand, and doesn’t suck?…
Read MoreHow to Tell How Long Your Script Is
If you’re giving a script a review eyeball, do you know how long the finished piece will be? Let’s talk about what a minute, 30 seconds, and 15 seconds look like in script format. 1-minute script This script hits one minute on the nose. In our downloadable template, use Helvetica 12-point font for two pages…
Read MoreMotion Graphics Artist: Ralph Gressine
Ralph Gressine not only speaks the language of motion graphics but also three other languages! He’s one of our newest craftspeople behind the visual marketing at Gamma Blast Studios. Read more to learn why our newest Motion Graphics Artist is talented and fab. Tell us about your international background: I grew up in Haiti,…
Read More